Helloworld NZ launch to be supported by acquisition.
Helloworld Limited has just confirmed it has agreed terms for the purchase of up to ten retail travel stores from Air New Zealand, ahead of the formal launch of the helloworld brand in NZ early next year.
CEO Elizabeth Gaines said the acquisition would “expand our geographical footprint, add strength to our existing networks and would assist in building the critical mass from which to launch the helloworld brand in New Zealand”.
She said the company already has a strong presence in NZ with more than 90 agents operating under the Harvey World Travel and United Travel brands.
“The opportunity to transition to a unified helloworld brand will deliver a consolidated share of voice for our agents, as well as economies of scale for the business,” Gaines said.
“HLO remains focused on delivering for our shareholders, agents, partners and consumers and this proposed strategic expansion of our retail footprint reflects that commitment,” she added.
More details in tomorrow’s issue of Travel Daily.