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CHILEAN eco-adventure operator explora says Australian passengers now comprise about 10% of its total business, after being active in the local market for the last decade. Last week the luxury lodge firm’s ceo Jesús Parrilla visited Australia along with marketing manager Alberto Arellano – and the timing couldn’t have been better, with Qantas announcing its new direct flights to Santiago right in the middle of their visit. The new destination will make it easier to travel to explora’s three luxurious lodges, because of LAN Airlines’ extensive network based out of Santiago. The lodges are located in the Atacama and Patagonia along with Easter Island, and guests are offered a range of adventures and experiences during their stay. Year-round programs range from wildlife strolls right through to trekking, horse-riding and cycling – and Australians are a key market because they stay longer, return more often and are also more likely to experience more than one of the lodges during their trip to South America. Pictured above at a function on Fri are Alberto Arellano (left) and Jesús Parrilla (right) with the company’s long-time Sales Manager for Europe and Australia, Ximena Samora, who is holding explora’s unique brochure which doubles as an intriguing guidebook to the destinations. |
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