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The Minions entertaining Pow Wow delegates at the Disney booth |
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“TRANSFORMERS: The Ride 3-D,” based on the iconic brand and film blockbuster will revolutionise theme park ride perceptions when it opens as a cutting-edge mega-attraction at Universal Studios in May next year. Universal unveiled details overnight at the Pow Wow convention in San Francisco, saying the dynamic, motion-based thrill ride will tell an original “TRANSFORMERS” story using original special effects, photo-realistic 3D-HD media and one of the most elaborate roaming flight simulator rides ever created. “Universal Studios Hollywood will set a new standard in the world of theme park attractions,” said Larry Kurzweil, President & CEO of Universal (above left). “It has all the elements necessary to become one of the world’s most dynamic theme park rides and a centrepiece attraction at Universal Studios Hollywood,” he added. Mark Woodbury of Universal Creative said, “we’ve pushed the boundaries of 3-D hyperrealism and immense special effects to transport visitors physically and viscerally into the world of TRANSFORMERS.” Woodbury (pictured right) also revealed the new Transformers: Dark Side of the Moon movie will be released in theatres in Jul. “It will be an exhilarating blockbuster, with non-stop action and astonishing special effects, the likes of which have never been seen before,” he said. At the same time, Universal Orlando will open a new attraction next year featuring the loveable “Minions” from the movie Despicable Me (TD Fri) which was released last year and was nominate for a Golden Globe as ‘Best Animated Picture’. Orlando, Florida has become the most visited tourist destination in the United States, recording over 50 million visitors in 2010.Larry Kurzweil President & CEO of Universal Studios Hollywood and Mark Woodbury, Universal Creative |
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Ed Smith, Canada & Alaska Specialist Holidays, Sydney working the floor at Pow Wow |
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Last night’s Pow Wow function at the California Academy Sciences of Art shows: Andrew Hutchinson – Pinpoint Travel Group, Balmain Monique Roos – U.S. Commercial Service, Sydney Ssan Bodin – Pinpoint Travel Group, Balmain Sherilyn Robinson – Hawaiian Airlines |
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