Travel Daily | BA hits the mark

MARKETING expert and founder of The Core Agency, Christian Finucane, has looked at how the simplicity and confidence of British Airways' newest campaign makes it so impactful.

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The above snippet is the first part of an article sent to subscribers in Travel Daily's issue from 14 May 24
To see the full story, see the embedded issue below or CLICK HERE to download Travel Daily from 14 May 24