NRMA brand consolidation
June 7, 2011

ADVENTURE World’s strong
brand recognition - and its
preferred status with all of the
major agency franchise groups -
has led to a decision by NRMA
Travel and Leisure to consolidate
the marketing of its various
wholesale brands under the
Adventure World banner (TD
breaking news yesterday).
The above snippet is the first part of an article sent to subscribers in Travel Daily's issue from 07 Jun 11To see the full story, see the embedded issue below or CLICK HERE to download Travel Daily from 07 Jun 11