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Trafalgar Tours ceo Gavin Tollmann (left) has been in town this week to launch the firm’s 2012 Europe and Britain brochure together with local md Matthew Cameron-Smith. Yesterday they hosted a lunch at iconic Sydney eatery Beppi’s, as an example of the type of authentic experiences offered by the evolving Trafalgar brand – and are pictured above in front of the restaurant’s highly valuable collection of Grange Hermitage. The 2012 program has debuted about six weeks earlier than usual, with Tollman saying it reflects a major makeover incl more than 500 hotel changes as well as lots of new experiences. “We want to position ourselves as the ultimate travel insider,” he said, with key drivers for the company including the highly successful At Leisure program as well as more Family Experience itineraries, both with separate global brochures this year. Trafalgar will continue to evolve its value proposition, Tollmann said, with the addition of more ‘Be My Guest’ highlights and ‘Hidden Treasures’ in itineraries. The program also includes a range of new trips including a 10-day Rome, Athens and Istanbul City Break, the 9-day Northern Italy including Cinque Terre, the 6 day Real Britain and the 5-day Jordan Experience. Earlybird savings are on offer, along with a number of air deals with Emirates, Singapore Airlines and Etihad – more info at www.trafalgaragent.com.au. |
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