TOURISM New Zealand has refreshed its 100% Pure New Zealand Specialist Programme for Aussie travel advisors.
A focus of the latest education piece is to highlight how NZ is a great year-round destination, with the relaunch delivering bite-sized modules to make it easy to complete for time-poor agents.
The latest push also aligns with TNZ’s four-year strategy to grow bookings between Mar and Nov.
Bronze, Silver, and Gold tiers have been exchanged for a streamlined Graduate Specialist and Advanced Specialist model.
See the cover page for details.